competition refresher magazine subscription
competition refresher magazine subscription Published this article page no 29 You probably do the same, we all do. Just think about this for a minute: When you read the newspaper or magazine, what draws your attention to a particular article or feature? Yes its the headline. Its the headline that causes you to either keep reading or move on to another story or article.Now you may not be consciously aware of this, but your mind filters out information thats not relevant to you, and at the same time you are drawn into information that is relevant and appealing. You are actually drawn in or away by the headline.Which means your headline has just one job: To stop your reader in their tracks, and force them to read the second sentence of your ad competition refresher magazine free download pdf buy.
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